Typolution - Purely Typographic Treatment
Saturday February 28, 2009
The above short animation goes to show that even with a heavy subject on industralisation and global warming, the output can still be an interesting and unique one just by applying a simple concept of utilising and manipulating different characters in a type family.
The concept might be a simple one but I’m sure both the thought process and execution are anything but. The motions play alot with varying perspectives and flows with the moosiq which climaxes well. All part of communicating the message across elegantly in the end.
Its those things that make you realised, “hey why didn’t I think of that?”
A perfect example of how simplicity can work wonders.
// Filed under: Art-Design
# N
516 days ago
I really like this clip.. It’s great how they used everything on the keyboard to make up the entire scene… Esp with the ‘c’s growing on trees.. Like showing how C-sons change and stuff. I’m sure you can think of sthg equally brilliant, if not better :) cheers!
# KLS
516 days ago
Thinking is not the problem, its the technicalities and execution that is for me! heh.
# Sze Kiat
516 days ago
yet another great video. like the snail!
# izk-ed
515 days ago
amazing. it is really one of those, why i didn’t think of that moment like you mentioned. In relation with global warming, i think it’s perfect to match up the current technology in digital media form to convey a message.
Where with the norm, we use words to convey, but with the animation, the letters is no where near a word but it still managed to deliver.
# KLS
515 days ago
@Sze Kiat
Yeah, the snail and butterflies were really a nice touch!
@izk-ed
Exactly. I guess thats the beauty of typography.
Cheers bros!